Bahrain: Closure of salons increases demand for trimmers, shaving devices

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Demand on hair-cutting and shaving devices for both genders has increased by between 25% and 45%, electronic shop owners and hypermarkets assured.

They added that demand on hair-cutting and shaving devices for shaving at home witnessed this increase due to official decision to close shops, including women’s and men’s salons starting from March 26, and the other decision to extend the closure to combat the spread of COVID-19.

According to Albilad, an owner of one of the major electronic shops stated that he has noticed a great demand for men’s shaving devices in particular because they are totally dependent on shaving in salons, which increased sales by 45% compared to last year in the same period.

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Consumers in Bahrain continue to shift their purchasing behaviour towards personal care, hygiene and beauty products that promote health following the novel coronavirus (COVID-19) outbreak.

Many residents have resorted to “Do-It-Yourself (DIY)” hair cuts or entrusted the job to their family members staying at home.

“I bought a new hair trimmer and did it myself, but it didn’t look so good so I asked my brother to fix it”, a source told Gulf Insider.

 

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