Saudi Arabia
Saudi Announces Transformers Theme Park in $13B Entertainment Boom
Saudi Entertainment Ventures (SEVEN) has announced it will create a Transformers theme park in the Kingdom.
The PIF-owned entertainment group has signed a second licensed agreement with Hasbro. Under the agreement, SEVEN will bring the Transformers brand to its entertainment destinations in Saudi Arabia.
Spanning more than 10,000sq m, the first Transformers attraction will open at SEVEN’s entertainment destination in the Al Hamra district of Riyadh, with two additional attractions set to open at other SEVEN’s entertainment destinations.
The Transformers ride-based attractions will feature thrilling state-of-the-art rides and captivating environments that will have guests fully immersed in the action-packed world of the iconic brand.
