Rolls-Royce is marking 100 years of its Phantom with a very special edition that pushes bespoke luxury to new extremes. Only 25 examples of the Phantom Centenary Private Collection will be made, each representing over 40,000 hours of craftsmanship.
The star of the show? A Spirit of Ecstasy figurine cast in solid 18-carat gold and plated in 24-carat gold for a perfect, tarnish-proof finish. It’s the first time Rolls-Royce has created the bonnet mascot in solid gold, and it’s been specially hallmarked at London’s Assay Office with a unique ‘Phantom Centenary’ stamp.


A Paint Job That Takes You Back to Hollywood’s Golden Age
The exterior nods to the 1930s, when Phantoms were the car of choice for Hollywood royalty. It features a striking two-tone paint scheme: Super Champagne Crystal over Arctic White on the sides, and Super Champagne Crystal over Black up top. Even the famous ‘RR’ badges get the gold treatment, finished in 24-carat gold and white enamel for the first time.
The Phantom disc wheels are engraved with 25 lines each, one for every car in the collection. That’s 100 lines in total across the set.



Inside: A Tapestry of Phantom History
The interior is where things get really interesting. The rear seats draw inspiration from the legendary 1926 ‘Phantom of Love’, which featured handwoven Aubusson tapestries. Here, the story unfolds across three layers: high-resolution prints showing historical locations and artefacts, detailed illustrations of iconic Phantoms, and hand-drawn embroidery representing seven significant owners from different generations.
The embroidery alone uses more than 160,000 stitches, spread across 45 individual panels that had to be precisely fitted around the seat contours.
The front seats feature laser-etched leather with hand-drawn artwork that includes some clever Easter eggs. There’s a rabbit (nodding to “Roger Rabbit,” the codename for Rolls-Royce’s 2003 relaunch) and a seagull (the codename for the 1923 Phantom I prototype).




Above, the Starlight Headliner contains 440,000 stitches depicting moments from Phantom’s history, including a reference to the mulberry tree where founder Henry Royce was photographed with his colleagues.
“The Rolls-Royce Phantom Centenary Private Collection is our tribute to 100 years of the world’s most revered luxury item. This extraordinarily ambitious Collection introduces new techniques and is the result of over 40,000 hours of work, culminating in a motor car which reaffirms Phantom’s status as a symbol of ambition, artistic possibility, and historical gravitas,” said Chris Brownridge, Chief Executive, Rolls-Royce Motor Cars
The 77 hand-sketched motifs woven throughout the car tell Phantom’s century-long story whilst pointing to its future. It’s a fitting celebration for a nameplate that’s defined automotive luxury since 1925.

