Saudi: Genesis Middle East & Africa Launches Three New EV Models at Al Ula

Genesis Middle East & Africa officially unveiled its line-up of EV models for the very first time in the Middle East yesterday. The launch marks the brand’s debut towards electrification in the region.

The launch, hosted in AlUla, Kingdom of Saudi Arabia, showcased all three EV models- the Electrified G80, the Electrified GV70, and the GV60. The Genesis EV models will set a new direction for the brand, aiming to influence customers positively. The architecture of the models integrates state-of-the-art technologies in the designs while providing authentic, detail-oriented experiences.

Presenting a new direction for luxury electric sedans with high levels of performance and technology, the Electrified G80 is built on the heritage of its predecessor G80, with the right balance of Athletic Elegance. The exterior sports an aerodynamic crest grille that fits in the signature G-Matrix pattern, with a hidden charging door at the front focusing on sustainable luxury. The seats are fitted with Nappa leather and tinted with natural dyes, with additional fittings in eco-friendly forged wood trim.

The Electrified G80 features a 400V/800V multi-rapid charging system that can be used with various charging infrastructures, and it also has a V2L feature, enabling customers to use electric power of 3.6kW outside of the vehicle.


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