Abu Dhabi Targets 24 Million Tourists for 2023
The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) has outlined its roadmap for 2023 following a strong performance the previous year.
Abu Dhabi said it plans to increase overall visitation to more than 24 million, from 18 million in 2022, as per a report published by Abu Dhabi Media Office.
Saood Al Hosani, undersecretary at DCT Abu Dhabi, said, “With culture at the heart of everything we do, we have set bold and ambitious targets for 2023 as we promote, protect and progress Abu Dhabi and share it with the world. We are proud to share some of our 2022 results, which powerfully demonstrate how we re-ignited the engine of growth through resilient culture and tourism sectors, with visionary leadership and key partnerships across the different creative industries.
DCT Abu Dhabi attributed a huge percentage of international visitors, almost half (47 per cent), who visited the UAE, came in to explore the country’s culture. With the rise of the culture-seeker segment, about four million visitors are expected at DCT Abu Dhabi’s cultural sites this year – more than one million additional visitors compared to 2022.
In order to reach its target of more than 24 million visitors in 2023, DCT Abu Dhabi said it will continue to build on its destination offering such as SeaWorld Yas Island, Abu Dhabi, Pixoul Gaming, Adrenark Adventure and Snow Abu Dhabi.
